1795 Creators
Year
'26
Client
HSBC x Pantone
Service
Art Direction
Billboards and city facades became a global gallery where emerging artists could be discovered by everyone, everywhere.
© 1795 Creators
Challenge
Capture a futuristic tone while keeping the collection’s craftsmanship and textures visible under vibrant lighting.
Solution
Used a mix of neon gels, reflective surfaces, and low-key lighting setups to create a dynamic, otherworldly visual mood while highlighting fabric detail.
Grandgamer